- Direct Impact – Your investment supports on-installation programs with immediate, tangible results
- Trusted Environment – MWR is an official Army program with built-in credibility and oversight
- Targeted Reach – Engage a defined audience of Service Members, Families, Department of War Civilians, and Retirees
- High-Value Visibility – Brand exposure in spaces where the community gathers, trains, and recreates
- Collaborative Approach – Flexible opportunities aligned with your business goals
- Opportunities for National & Corporate Brands
-
MWR Miami works with national and corporate brands seeking meaningful engagement with the military community at a strategic level.
As part of U.S. Southern Command, one of the Department of Defense’s geographic combatant commands, USAG–Miami provides a professional and mission-focused environment well suited for brands that value service, leadership, and community investment.
National partners benefit from:
- Official, on-installation brand presence
- Opportunities for scalable, repeatable activations
- Alignment with military readiness and family support
- Compliance with Army and Department of Defense regulations
Partnerships may include single-event sponsorships, seasonal initiatives, or year-long agreements tailored to your objectives.
- Local Miami Business Partnerships
-
MWR Miami is proud to collaborate with local Miami businesses that want to support the military community while growing their presence.
Local partnerships offer:
- Increased visibility within a close-knit, loyal customer base
- Authentic community engagement
- Cross-promotion opportunities through MWR marketing channels
- A direct way to give back to Service Members and their Families
Whether you’re a restaurant, fitness studio, retailer, or service provider, partnering with MWR Miami helps strengthen both the military community and the local economy.
- Commercial Sponsorship
-
Commercial sponsorship allows businesses to integrate their brand into MWR programs, services, and events through a fair and equitable exchange of value.
Sponsorship provides direct access to a loyal and growing audience while helping MWR expand the quality and variety of programs offered across the installation.
All MWR-operated activities and events are eligible for sponsorship support, including family events, fitness initiatives, recreation programs, and special community celebrations.
Investment & Value Exchange
Sponsorship investments are customized and negotiable, based on the scope of the event or program and the level of exposure provided.
- Investment levels vary by opportunity
- Support may include cash, products, services, or a combination
Our goal is to ensure every partnership delivers meaningful value for both the sponsor and the military community. We strive for long-term, win-win relationships.
Examples of Sponsorship Opportunities
- Event-specific branding and recognition
- Promotional giveaways or door prizes
- Logo placement on approved digital and print marketing materials
- On-site activation opportunities, such as booth displays
(Tables, chairs, tents, and electricity may be provided when available.)
- Commerical Advertising
-
Commercial advertising offers businesses the opportunity to promote products and services throughout the installation and within Family & MWR facilities.
Advertising through MWR provides access to a highly focused audience in spaces not available through traditional marketing channels.
Advertising Opportunities May Include:
- Family & MWR website placements
- Digital monitors, banner and window cling displays in MWR facilities and at events
- Sponsored content or promotions on MWR social media platforms
- Let’s Build a Partnership
-
We welcome partnerships with businesses that value service, community, and meaningful engagement.
Contact Us
Evelyn Garcia
Marketing and Commercial Sponsorship & Advertising Specialist
U.S Army Garrison-Miami
Directorate, Family and Morale, Welfare and Recreation
Phone: (305)437-1421
evelyn.garcia34.naf@mail.mil
U.S. Army Garrison–Miami Family & MWR
Advertising and Commercial Sponsorship
Commercial sponsorship and advertising play a vital role in supporting the quality-of-life programs provided by Family and Morale, Welfare and Recreation (MWR) at U.S. Southern Command (USSOUTHCOM) and U.S Army Garrison-Miami.
MWR Miami, which delivers programs in direct support of USSOUTHCOM and U.S Army Garrison-Miami, partners with national and local businesses to enhance morale, readiness, and community connection for Service Members and their Families.
By partnering with MWR Miami, businesses gain direct access to a highly engaged military audience while supporting programs that make a meaningful, visible impact, right where the military community lives and works.
A Direct Connection to the Military Community
Partnering with U.S. Army Garrison–Miami Family & MWR offers a unique opportunity to reach the military market from the inside.
MWR operates within the installation and delivers programs firsthand. Sponsorship and advertising investments directly support events, facilities, and services used daily by Service Members, Department of War civilians, Retirees, and their Families.
Why Partner with MWR Miami?
MWR Miami offers partnerships rooted in transparency, purpose, and measurable value.
Sponsor independent offices: The Keyes Company - (Jose Muniz), UFC Fit Doral, Compass Military- (Celia Ruiz), and First Command (Santiago Cruz & Amy Szarenski).
